Selfridges: Barcode Characters

An illustration was required for the Selfridges Staff magazine with a print run of about 3000 copies. A lighthearted image, ideally a character was required for the fictional story helping to explain the use of SKUs (Stock Keeping Unit numbers). Very little time was available for this work so the images were produced quickly for the desktop publishing department using marker pens.

Staff Magazine Page

Characters Ideas

Character Ideas

Character Idea